Considering investing in jewelry? Not sure where or how to get started? Like any investment, investing in jewelry can have its risks, but also like any investment, it can have its payoffs too. Buying jewelry can be a wise investment on both a personal and business level. However, also, like any investment, using sound judgement means learning the fundamentals and basics of what you’re about to invest in before you invest. Towards that end, here are 5 helpful tips for investing in jewelry.

1. Look at the materials used for the jewelry, specifically the quality of the diamonds and the percentage of gold used. Although it may fluctuate, gold’s value remains relatively high over time. However, be aware that pieces made with less than 14K gold are not considered fine jewelry and therefore don’t make for good investment prospects.
2. Diamonds too are an important consideration. Like gold, diamonds can be used to recreate new pieces, which helps them retain their value. Many people, for sentimental reasons, will have new jewelry custom made using the gemstones, typically diamonds, from an heirloom piece or a piece with emotional value. In addition to the relative ease with which they can be used in a new piece of jewelry, the size and quality of a diamond also contributes to a diamond’s ability to retain its value. Look for large, high-grade diamonds with strong clarity and fewer flaws. High-quality colored diamonds or diamonds in an unusual color also tend to increase in value over time because of their relative rarity. Note that by large, we mean diamonds that are over one carat. Diamonds that are less than one carat don’t hold their value quite as well. In addition, steer yourself towards jewelry with diamonds that have classic cuts, like the round brilliant, rather than new and trendy cuts. If nothing else, remember the four Cs of diamond shopping: cut, clarity, color and carat.
3. Vintage and antique jewelry are also good investment choices, although it’s important to do your homework so you can recognize the genuine article. A good place to start if you’re a novice is just by knowing the difference between these types of jewelry; jewelry shoppers frequently confuse the two. Similarly, jewelry purchases from the collections of the world’s top designers, such as Tiffany, Cartier, or Van Cleef and Arpels can also be wise investments. Designer pieces, tend to be high-profile and unique and of exceptional quality craftsmanship. Thus, for investment purposes try to gravitate towards the classics.
4. However, that’s not to say that jewelry from emerging jewelry designers can’t be a good investment. On the contrary, pieces from up and coming designers that make it big in the jewelry industry can be excellent investments, especially when the pieces are part of a collection. And while nobody has a crystal ball to tell you who will be the big names in the future, there are qualities you can look for such as artistry, design and technical skills, originality and technological innovation. We are proud to have many extremely talented jewelry designers who showcase their beautiful pieces on our site. Here’s just a smattering of examples of what you can find:

Gold and diamond ring

Pearl, pink and white diamond ring

Beautiful emerald center stone with gemstone and diamond details.

1. And finally be as critical as possible of the quality and condition of any jewelry you’re looking to purchase as an investment, and if possible, get a second opinion from an expert. Also before you make any purchase, educate yourself about the bigger names in jewelry as well as the styles and stone cuts that tend to hold their value.

Shopping for fine jewelry and wearing it can be both an enjoyable experience and a wise investment. At the end of the day, a fine jewelry purchase is a personal choice and has not only monetary, but sentimental value as well.

Create your custom-made beautiful jewelry